You might call it the roaring ’20s for some Angelenos, but maybe not in the way you’re thinking. Not everyone spent the last year stuck inside, eating frozen pizzas or making maple syrup or baking bread or catching up on the latest shows on Netflix. Although the pandemic may have hurt retail sectors, sales figures for niche goods, particularly sex toys and fetish fashion, helped tell another pandemic story.
This story is available exclusively to Insider subscribers. Become an Insider and start reading now. If you're a new founder hoping to raise funding for your startup, it's crucial to cultivate a network of prospective investors without starting out by asking for favors. Case in point: Investor Namrata Banerjee has been getting dozens of strangers messaging her every week on social media since the pandemic started.
In the pandemic, lots of people are working and socializing from home. Insider spoke with a range of sex workers, who are on camera frequently for their jobs, to see what works best. All said that big-time lashes and focusing on glowing skin, plus buying a ring light, are your best bets. If you want to look good on a Zoom call, you're going to want to invest in some fake eyelashes.
Even as the world around them slows to a halt, young gamers are ushering in a new era of fashion media — one in which virtual fashion matters just as much, if not more than, style in real life. Fashion and beauty brands are eager to find advertising avenues that resonate with consumers, particularly as some luxury fashion companies reportedly cut their magazine ad budgets by up to 80% this summer, according to the digital-marketing agency Digital Luxury Group.
Millions of horny people, locked inside with nothing to do but swipe. Here’s how COVID fast-tracked the rise of dating app scams. Alex, a single software developer in his 20s, was browsing Tinder last October when a cute brunette popped up on his feed. He swiped right and so did she — a fine start to what he was sure would be a romantic digital exchange.
UK-based lingerie seller Annabelle Mu'azu's line. Katrina Lilwall. This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now. If you want to sell finery during a pandemic, you might want to double down on silky underthings. That's according to UK-based lingerie seller Annabelle Mu'azu, founder of the seven-year-old online boutique Beautifully Undressed, who said that silk lingerie is selling better than other fabrics these days because it's comfortable for working from home.
On the tree-lined streets of Ben Yehuda and Dizengoff in Tel Aviv-Yafo, rows of posh cafés, beauty parlors, bridal boutiques, and fashion studios stretch as far as the eye can see. The plethora of bridal salons continues south into the stone promenades of Yafo, one of the world’s oldest port markets.
Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here. Parisian entrepreneur Moojan Asghari noticed something unusual about the Tehran startup weekend she contributed to in December 2016: the prevalence of stylish hijabs and lipstick.
I'm a reporter focused on fashion, beauty, human rights issues, travel, internet culture and technology. My work has been published by Business Insider, Newsweek, Teen Vogue, Al Jazeera English, The Jerusalem Post, and many others.